1. Build Squidoo lenses and link back to your blog or site. Build lenses is easy and free and you can get tons of traffic.

2. Build Hubpages. This is similar to lenses, but doing both will drive much more traffic to your main site

3.Article Marketing. Write articles and submit them to article directories. This is also a free method, but it needs much more time than the previous too. Writing an article is a time consuming strategy, but to be honest is one of the most effective methods you can use

4. Forum Signature. This doesn’t mean spamming to forums. This means that you are an active member on a relevant forum and add a signature with a link back to your site. Do not add more than three links to your signature.

5.Blog Commenting. Again, I do not mean to spam others people blogs. Blog a comment only if you have something to say. For example, do not just say “Nice post”, this is consider a spam comment and the blogger will delete it and ban your ip address.

6. Email Signature. Put a link to your site to every email you send. It needs only one time set up and it works great

7. Profile pages. Use your profile to community sites to add a small description and link to your site. this way everyone that visits your profile or becomes your friend can see your site

8. Create multiple relevant blogs and add a link to your blog roll.

9. Link and banner exchange. Ask a link back from bloggers with relevant blogs and in exchange give them a link to your blogroll. Some of them will pass your proposal, but most will find the idea very interesting. It is a win to win deal

10. Viral marketing. Maybe the most difficult way, but very effective one. You can create an eBook and distribute it free. Do not forget to add a link back to your site. Free stuff can make you a lot of money.

One of the most common strategies that people adopt in order to popularize their link is by using the FFA or Free For All sites. These are the sites, where you can submit your e-mail id and the link to your website. In the FFA sites, hundreds of links are being added every minute. In the FFA sites, your link will stay for a few hours at the most and then will be replaced by the new links. Even though your link may stay in the FFA sites for a long time, you will not get any benefits from it. The search engines do not accept the links of the FFA sites and treat them as spasm. So, it is better for you if you do not use the FFA sites for your link popularity process.

One of the best ways to popularize your links is to try the process known as Reciprocal Links. In this system, there is an exchange of links between your site and some other site. In this way, both the websites will be benefited. But while using the reciprocal links technique, you must be careful that the site with which you are linking up your site must not be a malicious or spam site.

Article marketing is also good way of popularizing your link. In this system, all you need to do is produce quality articles and then submit them in the various article directories. These links will be helping you immensely in getting higher ranks.